The Mentor Network Founder Feature – SERV Nutrition

Welcome to the Founder Feature Series for 2019, where we chat with the founders of the 7th Cohort of The Mentor Network to learn more about them as individuals, as well as their entrepreneurial journeys.  They have great wisdom and experience to share with the rest of the community and could likely use your help as well!

Today, we would like to introduce you to Isaac Collins, Co-Founder of SERV Nutrition.  SERV Nutrition is an innovative supplement company that’s disrupting the health industry by bringing one of the first dissolvable protein drops to the market. The dissolvable protein drop features protein powder enrobed in an edible, water-soluble film that dissolves completely when placed in a liquid making the consumption of protein powder spill-free, convenient, and easy to take on-the-go. With every purchase, SERV Nutrition feeds a child overseas with its giveback initiative called Purchase For Purpose.

Besides being accepted into Cohort 7 of The Mentor Network, Isaac was accepted into the Opportunity Hub Acceleration Program (OHUB) and has presented at 1 Million Cups Kansas City (check out their presentation HERE)!

Isaac Collins

What did you do before you were the Founder of your startup?

I’ve been a business owner. I own Yogurtini Plaza and Yogurtini Shoal Creek.

Why this startup?  A.k.a. what is your ‘why’?

It was a no-brainer for me to join this team to bring SERV Nutrition to life. With being a former collegiate athlete and playing sports since I was 4, I knew the obvious inefficiencies and inconvenience of traditional protein powder. That’s why I wanted to solve the problems that plague the supplement industry and show the world the best way to consume supplements.

 

What was your first milestone/win that let you know you were on the right track to building this business?

The overwhelming support and sales we received when we first launched.

Why did The Mentor Network stand out to you as a positive program to be involved with?

All of us co-founders are fairly new to the startup world.  We wanted to be a part of a program that allowed us to partner with people who are smarter than us to help fill in the gap and shorten the learning curve on things that we may not know.  The Mentor Network was perfect too accomplish this.

What have your big wins been so far within The Mentor Network?

My mentor Kate Favrow has been amazing!  She has given us so much clarity on so many topics.  One, she helped us decide on a sales path to pursue with all of our efforts between B2B and B2C.  Two, she’s given us an outsider’s perspective on what the everyday person wants to see when it comes to a business like ours.  Three, she answers questions from a completely unbiased point of view and comes ready with feedback and also a listening ear.

How do you maintain sanity in this crazy, insane startup world?

Prayer, meditation, and taking time to plan out what we are actually trying to accomplish instead of running into work with a “guns a blazing” mentality.  Also, I rely heavily on remaining balanced and not focusing too much on work.  When I’m not working, I try hard to not think about work.  I am present when I’m doing things that are not work.

KC has so many resources and people to help entrepreneurs.  What are we still missing?  What gaps do you think we need to fill?

An easier way to meet investors and proper teaching on what investors are actually looking for.

Regarding the KC startup ecosystem, what has been your favorite service/resource that you would like to share with other founders to take advantage of?

KC Collective has been an incredibly valuable startup networking group.  We have been able to meet a lot of like-minded founders who are in the same situations we are.

If you could go back to the day you started this journey and give yourself one piece of advice what would it be?

Stay true and believe in how you see the business manifesting.  Listening to too many outside voices will throw you off your path.

 

You can connect with SERV Nutrition via Facebook, Instagram and YouTube!

About the author: Ari DeGrote